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The most widely-used textbook for the communication theory course, "A First Look at Communication Theory" analyzes the major communication theories ...Show synopsisThe most widely-used textbook for the communication theory course, "A First Look at Communication Theory" analyzes the major communication theories at a level that is appropriate for both lower- and upper- level courses. The 34 theories represented in the text reflect a mix of foundational and recent scholarship, and strike a balance of scientific and interpretive approaches.Hide synopsis
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