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The Fourth Edition of Racism, Sexism, and the Media examines how different race, ethnic, and gender groups fit into the fabric of America; how the ...Show synopsisThe Fourth Edition of Racism, Sexism, and the Media examines how different race, ethnic, and gender groups fit into the fabric of America; how the media influence and shape everyone s perception of how they fit; and how the media and advertisers are continuously adapting their communications to effectively reach these groups. The authors explore how the rise of class/group-focused communication, resulting from the convergence of new media technologies and continued demographic segmentation of audiences, has led media outlets and advertisers to see women and people of color as influential key audiences and target markets, as well as a source of stereotypes, which may lead to media insensitivity and may help perpetuate social inequity. The Fourth Edition includes updated content on topics covered in the previous editions, and new material on: women of color, including an integrated assessment of their media experiences; new material on Muslim, Arab, and Asian groups; new technologies; and social media use and their impactHide synopsis
Racism, Sexism, and the Media: Multicultural Issues Into the New Communications Age – Trade paperback
(2012)
by Clint C Wilson, II, Dr. Felix Gutierrez, Lena M Chao
Description:Good. Shows some signs of wear, and may have some markings on...Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy!
Description:Good. Shows some signs of wear, and may have some markings on...Good. Shows some signs of wear, and may have some markings on the inside. Shipped to over one million happy customers. Your purchase benefits world literacy!
Description:Good. Binding solid. Cover shows some wear. Text contains...Good. Binding solid. Cover shows some wear. Text contains moderate interior markings, underlines, or highlights. Does not include CD or access code.
Description:Very Good. 1452217513 Item in very good condition and at a...Very Good. 1452217513 Item in very good condition and at a great price! Textbooks may not include supplemental items i.e. CDs, access codes etc...
