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Espresso! Starting and Running Your Own Specialty Coffee Business

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Espresso! Starting and Running Your Own Specialty Coffee Business

by Joe Monaghan, Julie Sheldon Huffaker

About this title: Based on the authors' 25 years of experience in the specialty coffee industry, this outstanding guide details every step in the startup process including operational options (shop, free-standing cart, concession, add-on to another restaurant or food service), location, leases, landlords, marketing, menus and financing. Contains time-saving organizers such as sample lease and useful business forms; insider tips on shopping for supplies and equipment; checklists for planning, opening and daily operation; coffee drink recipes ... read more

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