Eisenhower's War of Words: Rhetoric and Leadership

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Eisenhower's War of Words: Rhetoric and Leadership - Mehurst, Martin J, and Medhurst, Martin J (Editor)

This volume paints a revisionist portrait of Dwight Eisenhower as a strategic communicator who was highly involved in the series of crises that characterized his administrations. As a consummate cold warrior, Eisenhower understood that words, images, perceptions, and the shaping of attitudes were central to the ongoing battle with the Soviet Union ...

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