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Bang! - Kaplan Thaler, Linda, and Koval, Robin, and Thaler

We all want to get our message heard. And in "Bang!," marketing gurus Linda Kaplan Thaler and Robin Koval tell us how. They and their talented colleagues are the brains behind a host of memorable and highly successful ads, from the enormously successful AFLAC duck to the irresistibly sentimental "Kodak Moment" to Herbal Essences' outrageous ... Read More