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The Challenger Sale: Taking Control of the Customer Conversation

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The Challenger Sale: Taking Control of the Customer Conversation - Dixon, Matthew, and Adamson, Brent

In The Challenger Sale, Matthew Dixon and Brent Adamson share the secret to sales success: don't just build relationships with customers. Challenge them What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. The best salespeople don't just build relationships ... Read More

The Challenger Sale: Taking Control of the Customer Conversation 2013, Portfolio, New York

ISBN-13: 9780670922857

Paperback

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The Challenger Sale: Taking Control of the Customer Conversation 2011, Portfolio, New York, NY

ISBN-13: 9781591844358

Hardcover

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