Car Guys vs. Bean Counters: The Battle for the Soul of American Business

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Car Guys vs. Bean Counters: The Battle for the Soul of American Business - Lutz, Bob

In the early 1960s, money followed innovative car design and top quality craftsmanship. But then GM's leadership began to put its faith in numbers and spreadsheets. As vice chairman, Lutz launched a war against number crunchers and reinstated a focus on creativity and design.

Car Guys vs. Bean Counters: The Battle for the Soul of American Business 2011, Portfolio, New York, NY

ISBN-13: 9781591844006

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Car Guys vs. Bean Counters: The Battle for the Soul of American Business 2011, Tantor Media Inc, Old Saybrook

ISBN-13: 9781452602936

Audiobook CD

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Car Guys vs. Bean Counters: The Battle for the Soul of American Business 2011, Tantor Audio, Old Saybrook

ISBN-13: 9781452632933

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Car Guys vs. Bean Counters: The Battle for the Soul of American Business 2011, Tantor Media Inc, Old Saybrook

ISBN-13: 9781452652931

Audiobook CD

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