It is by making innovation an intimate, intentional part of the business that A. G. Lafley - the Jack Welch of the 21st century - has recently transformed Procter & Gamble from a $39 into a $76 billion dollar company that touches more than 3 billion people around the world. On the brink of collapse when he joined in 2000, it became a model for ...Read MoreIt is by making innovation an intimate, intentional part of the business that A. G. Lafley - the Jack Welch of the 21st century - has recently transformed Procter & Gamble from a $39 into a $76 billion dollar company that touches more than 3 billion people around the world. On the brink of collapse when he joined in 2000, it became a model for growth and innovation. In this inspiring and practical book Lafley explains how making innovation more than just a stand-alone activity enabled him to turn around growth, productivity and the bottom line. As this book shows, innovation can become a reliable and repeatable game-changer for any business in all areas of the organisation, from the CEO's desk to the everyday activities of each employee. By using new insights and easy-to-relate-to stories from P&G and other companies - describing, for example, the best way to brainstorm, and the 'innovation portfolio' - this book is destined to become as influential as "Good to Great" and as Charan's own bestseller, "Execution".Read Less
New. A.G. Lafley has made Procter and Gamble great again'-Economist 'Ram Charan is the most influential consultant alive'-Fortune magazine How to increase and sustain organic revenue and profit growth-whether you're running an entire company or in your first management job. Over the past seven years, Procter & Gamble has tripled profits; hugely improved organic revenue growth, cash flow, and operating margins; and significantly boosted dividends. How? A. G. Lafley and his leadership team have integrated innovation into everything Procter & Gamble does-creating new customers and new markets. Through eye-opening stories A. G. Lafley and Ram Charan show how P&G and companies such as Nokia, Lego, and GE have become game-changers. Their inspiring lessons will help you achieve higher growth and higher margins, tap in to abundant creativity outside your business, manage risk and integrate innovation into your decision-making. In a world of unprecedented change and competitiveness, innovation is the best-and arguably the only-way to win. Innovation is not a separate activity, but the job of everyone in a leadership position and the integral driving force for any business that wants to grow and succeed. This is a game-changing book that helps you redefine your leadership. Printed Pages: 352..
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