Advanced Focus Group Research - Fern, Edward E, and Fern, Edward F (Editor)

Specifically written for researchers and students with a fundamental knowledge of focus group research, the book gives numerous examples of what researchers should and should not do in designing their own research projects. In addition, it critically examines the limits of focus groups and suggests how to use focus groups for nontraditional ... Read More

Advanced Focus Group Research 2001, Sage Publications (CA), Thousand Oaks

ISBN-13: 9780761912491

Trade paperback

Select
Advanced Focus Group Research 2001, Sage Publications (CA), Thousand Oaks

ISBN-13: 9780761912484

Hardcover

Select