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Ideal for marketing, psychology, or social sciences courses at the undergraduate or graduate level, CONSUMER BEHAVIOR, 5e, INTERNATIONAL EDITION ...Show synopsisIdeal for marketing, psychology, or social sciences courses at the undergraduate or graduate level, CONSUMER BEHAVIOR, 5e, INTERNATIONAL EDITION combines a strong foundation in key concepts with a highly practical focus on real-world applications for today's business environment. The new edition of this popular, pioneering text incorporates the latest cutting-edge research and current business practices, including extensive coverage of emotion in consumer decision making. In addition, the Fifth Edition includes an increased emphasis on public policy and ethical issues--both extremely timely topics in today's corporate climate. With even more real-world examples and application exercises, including new cases at the end of each chapter, CONSUMER BEHAVIOR, INTERNATIONAL EDITION provides a thorough, yet engaging and enjoyable guide to this essential subject, enabling students and professionals alike to master the skills they need to succeed.Hide synopsis
Description:Very Good. Great condition for a used book! Minimal wear....Very Good. Great condition for a used book! Minimal wear. Shipped to over one million happy customers. Your purchase benefits world literacy!
Description:Very Good. Great condition for a used book! Minimal wear....Very Good. Great condition for a used book! Minimal wear. Shipped to over one million happy customers. Your purchase benefits world literacy!
Description:Very good. Hardcover. Has minor wear and/or markings. SKU:...Very good. Hardcover. Has minor wear and/or markings. SKU: 9780618643721-3-0-3 Orders ship the same or next business day. Expedited shipping within U.S. will arrive in 3-5 days. Hassle free 14 day return policy. Contact Customer Service for questions. ISBN: 9780618643721.
Description:Fair. Some pages have a bit of waviness, but visual defect only...Fair. Some pages have a bit of waviness, but visual defect only (does not affect text). Otherwise very Good Condition. Still very usable! SHIPS W/IN 24 HOURS! FREE INSURANCE! Fast & Personal Service & Support! Careful Packaging. No Hassle, Full Refund Return Policy! Over *100, 000* Items Available!
Description:Good. [ No Hassle 30 Day Returns ] [ Edition: First ] Publisher:...Good. [ No Hassle 30 Day Returns ] [ Edition: First ] Publisher: Houghton Mifflin College Div Pub Date: 12/1/1996 Binding: Hardcover Pages: 704.
Description:Good. Discoloration, Tanning or Foxing on cover and pages....Good. Discoloration, Tanning or Foxing on cover and pages. Soiled Cover and/or Pages. Used-Good. Sound copy (Mild Reading Wear). May have scuffs or missing DJ. May have some notes, highlighting or underlining. "Our Business is Changing Lives."
