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In his first book, Tony Hsieh - the widely-admired CEO of on-line shoe retailer, Zappos, explains how he created a unique culture and commitment to ...Show synopsisIn his first book, Tony Hsieh - the widely-admired CEO of on-line shoe retailer, Zappos, explains how he created a unique culture and commitment to service that aims to improve the lives of its employees, customers, vendors and backers. Using anecdotes and stories from his own experiences and from other companies, Hsieh provides concrete ways that companies can achieve unprecedented success. Even better, he shows how creating happiness and record results go hand-in-hand. He starts with the 'Why' in a section where he narrates his quest to understand the science of happiness. Then he runs through the ten Zappos 'Core Values' such as 'Deliver WOW through Service,' 'Create Fun and A Little Weirdness' and 'Build a Positive Team and Family Spirit' and explains how you and your colleagues should come up with your own. Hsieh then details many of the unique practices at Zappos that have made it the success it is today, such as the philosphy of allocating marketing money into the customer experience, thereby allowing repeat customers and word-of-mouth be their true form of marketing. He also explains why Zappos's main priority is company culture and his belief that once you get the culture right, everything else - great customer service, long-term branding - will happen on its own. Finally, Hsieh explains how Zappos employees actually apply the Core Values to improving their lives outside of work - and to making a difference in their communities and the worldHide synopsis
Description:New Book from multilingual publisher. Shipped from UK within 4...New Book from multilingual publisher. Shipped from UK within 4 to 14 days. Please check language within the description.
Description:New in new dust jacket. Glued binding. Paper over boards. With...New in new dust jacket. Glued binding. Paper over boards. With dust jacket. 253 p. Audience: General/trade. As new in as new dust jacket. 2010 STATED FIRST EDITION. Clean, tight copy with no writing. APPEARS NEVER TO HAVE BEEN READ. As new dust jacket with very light shelf wear for its age. A VERY NICE SOLID COPY!
Description:New Book. Shipped from UK in 4 to 14 days. Established seller...New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
if you are a person who is very picky about grammar and correct English usage, then don't buy this book. but if you are a fun person and just want to read something fun and useful then buy this book.
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