Celebrate our new site and save $15 Get code »

Priceless: The Myth of Fair Value (and How to Take Advantage of It)

by

Priceless: The Myth of Fair Value (and How to Take Advantage of It) - Poundstone, William

The new psychology of price dictates rebates, ads, cell phone plans, wage packages, and corporate buyouts--along with countless other areas. Rooted in the emerging field of behavioral decision theory, "Priceless" should prove indispensable to anyone who negotiates.

Priceless: The Myth of Fair Value (and How to Take Advantage of It) 2010, Hill & Wang, New York, NY

ISBN-13: 9780809094691

Hardcover

Select