The latest technology and tactics forprotecting a companys brands andreputation The advents of blogging, mashups, and wiki programshave introduced chaos in the world of business communication."Digital Strategies for Powerful CorporateCommunications" explains how to use these same digitalmeans, among many others, for bringing order to ...

Digital Strategies for Powerful Corporate Communications 2009, McGraw-Hill, New York, NY

ISBN-13: 9780071606028