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This introduction to the concepts and techniques of writing for the mass media offers detailed instruction on information gathering, organization, ...Show synopsisThis introduction to the concepts and techniques of writing for the mass media offers detailed instruction on information gathering, organization, and writing for print and broadcast journalism, public relations, and advertising. Braden and Roth use examples from their extensive professional experience in the mass media to explain similarities and differences among the media and provide thorough writing instruction. "Getting the Message Across" combines an enlightening instructional text with a hands-on practice book and AP and broadcast style guides.Hide synopsis
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Description:Very Good. 0395716233 Has moderate shelf and/or corner wear....Very Good. 0395716233 Has moderate shelf and/or corner wear. Great used condition. A portion of your purchase of this book will be donated to non-profit organizations. We are a tested and proven company with over 900, 000 satisfied customers since 1997. Choose expedited shipping (if available) for much faster delivery. Delivery confirmation on all US orders.
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