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The Hidden Brain: How Our Unconscious Minds Elect Presidents, Control Markets, Wage Wars, and Save Our Lives

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The Hidden Brain: How Our Unconscious Minds Elect Presidents, Control Markets, Wage Wars, and Save Our Lives - Vedantam, Shankar

From a "Washington Post" columnist comes an original and deeply engaging investigation into the role of the hidden brain--the parts of the mind concealed from conscious awareness but responsible for controlling decision making.

The Hidden Brain: How Our Unconscious Minds Elect Presidents, Control Markets, Wage Wars, and Save Our Lives 2010, Spiegel & Grau

ISBN-13: 9780385525220

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The Hidden Brain: How Our Unconscious Minds Elect Presidents, Control Markets, Wage Wars, and Save Our Lives 2010, Spiegel & Grau, New York, NY

ISBN-13: 9780385525213

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