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Nudge: Improving Decisions about Health, Wealth, and Happiness

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Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children's health and education; ... Show synopsis

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Reviews of Nudge: Improving Decisions about Health, Wealth, and Happiness

Overall customer rating: 4.334
roadwarriortoo

a great article

by roadwarriortoo on Sep 3, 2009

Here is the big idea. . . By carefully designing the way people can choose within a universe of options you can direct them to choices you think are good for them while preserving their freedom of choice. For example, when one goes to get a driver's license and is presented with the option to ... More

mperloe

Interesting read

by mperloe on Apr 23, 2009

I'd recommend this to anyone who wants to understand how change is orchestrated. More

Customer rating: 5 out of 5 5 out of 5
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