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Super Crunchers: Why Thinking-By-Numbers Is the New Way to Be Smart - Ayres, Ian, Professor

In this lively and groundbreaking new book, economist Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior.

Super Crunchers: Why Thinking-By-Numbers Is the New Way to Be Smart 2008, Bantam, New York, NY

ISBN-13: 9780553384734

Trade paperback

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Super Crunchers: Why Thinking-By-Numbers Is the New Way to Be Smart 2007, Bantam Books, New York, NY

ISBN-13: 9780553805406

Hardcover

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