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M: MARKETING is the newest Principles of Marketing textbook on the market, and was created with students' and professors' needs in mind. The content ... Show synopsis

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Reviews of Marketing

Overall customer rating: 4.334

Okay book...

by LadyU on Jul 17, 2008

It was required for my Marketing class so I didn't have much of a choice. It has some valuable information, but there is often too much going on for every page. Occasionally hard to know where to focus. I did learn what I needed though, so its okay


The best for independent study!

by bgirl128 on Jul 10, 2008

This is the best combination of learning materials I've had in my college career. The lessons are comprehensive and thorough. Every activity builds and reinforces your knowledge. I aced my class!

Customer rating: 5 out of 5 5 out of 5
Would recommend?: Yes  1 out of 1
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