The Long Tail: How Endless Choice is Creating Unlimited Demand - Anderson, Chris

What happens when there is almost unlimited choice? When everything becomes available to everyone? And when the combined value of the millions of items that only sell in small quantities equals or even exceeds the value of a handful of best-sellers? In this ground-breaking book, Chris Anderson shows that the future of business does not lie in hits ... Read More

The Long Tail: How Endless Choice is Creating Unlimited Demand 2009, Random House Business Books, London

ISBN-13: 9781847940360

Mass-market paperback

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The Long Tail: How Endless Choice is Creating Unlimited Demand 2007, Random House Business Books, London / London

ISBN-13: 9781844138517

Mass-market paperback

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The Long Tail: How Endless Choice is Creating Unlimited Demand 2007, Random House Audiobooks, London

ISBN-13: 9781846570872

Audiobook CD

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The Long Tail: How Endless Choice is Creating Unlimited Demand 2006, Random House Business Books, London / London

ISBN-13: 9781844138500

Hardcover

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The Long Tail: How Endless Choice is Creating Unlimited Demand 2006, Random House Books, London / London

ISBN-13: 9781905211210

Trade paperback

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