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ISBN: 1616320885 / ISBN-13: 9781616320881

Brand Integrity: Strategies for Fighting Contraband and Counterfeit Goods

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This book examines the different types of modern contraband activities, including counterfeiting, diversion of genuine products, and sales in so ... Show synopsis

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  • Brand Integrity: Strategies for Fighting Contraband and Counterfeit Goods (American Bar Association) – Trade paperback (2012)
    by Anthony J Franze (Editor), Craig A Stewart (Editor), Evelina Norwinski (Editor)

    Brand Integrity: Strategies for Fighting Contraband and Counterfeit Goods

    Trade paperback, American Bar Association
    2012
    English
    187 pages

    ISBN: 1616320885
    ISBN-13: 9781616320881

    This book examines the different types of modern contraband activities, including counterfeiting, diversion of genuine products, and sales in so-called "gray markets." It discusses why and how products have become a part of the contraband trade, and it explores the specific private and public enforcement strategies that may be used to combat the unlawful trafficking in consumer goods.

  • 1. Trade paperback, American Bar Association, 2012

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  • 5. Trade paperback, American Bar Association, 2012

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    Description: New. Trade paperback (US). Glued binding. 187 p.

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