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ISBN: 1596592702 / ISBN-13: 9781596592704

Nudge: Improving Decisions about Health, Wealth, and Happiness

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Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children's health and education; ... Show synopsis

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  • Nudge: Improving Decisions about Health, Wealth, and Happiness (Gildan Media Corporation) – Audiobook CD (2009)
    by Richard H Thaler, Professor Cass R Sunstein, Sean Pratt (Read by)

    Nudge: Improving Decisions about Health, Wealth, and Happiness

    Audiobook CD, Gildan Media Corporation
    2009
    English
    Revised, Expanded ed.

    ISBN: 1596592702
    ISBN-13: 9781596592704

    Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. The reason, the authors explain, is that, being human, we all are susceptible to various biases that can lead us to blunder. Our mistakes make us poorer and less healthy; we often make bad decisions involving education, personal finance, health care, mortgages and credit cards, the family, and even the planet itself. Thaler and Sunstein ... Show more

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Reviews of Nudge: Improving Decisions about Health, Wealth, and Happiness

Overall customer rating: 4.334
roadwarriortoo

a great article

by roadwarriortoo on Sep 3, 2009

Here is the big idea. . . By carefully designing the way people can choose within a universe of options you can direct them to choices you think are good for them while preserving their freedom of choice. For example, when one goes to get a driver's license and is presented with the option to be an organ donor many more people will sign up to be a donor if that is the default option, even though they could easily decline with the click of a mouse or a mark with a pencil. On the other hand, if the default option is not to participate, many fewer will. Nudge makes a good point, but it's not enough for a book. Check it out of the library. Read the condensed version. Just read this review and extrapolate. It's a useful premise but could have been fully communicated in a long magazine article. I could have stopped reading 1/3 of the way through and not missed anything.

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mperloe

Interesting read

by mperloe on Apr 23, 2009

I'd recommend this to anyone who wants to understand how change is orchestrated.

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