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ISBN: 0670921602 / ISBN-13: 9780670921607

The Lean Startup: How Constant Innovation Creates Radically Successful Businesses

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Most new businesses fail. But most of those failures are preventable. "The Lean Startup" is a new approach to business that's being adopted around ... Show synopsis

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  • The Lean Startup: How Constant Innovation Creates Radically Successful Businesses (Viking) – Paperback (2011)
    by Eric Ries

    The Lean Startup: How Constant Innovation Creates Radically Successful Businesses

    Paperback, Viking
    2011
    336 pages

    ISBN: 0670921602
    ISBN-13: 9780670921607

    Most new businesses fail. But most of those failures are preventable. "The Lean Startup" is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched. "The Lean Startup" is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late. Now is the time to think Lean.

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