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ISBN: 049556785X / ISBN-13: 9780495567851

Media Effects Research: A Basic Overview

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Combining intriguing examples with the latest research available, Media Effects Research: A Basic Overview, 5e, helps you understand the true impact ... Show synopsis

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  • Media Effects Research: A Basic Overview (Wadsworth Publishing Company) – Trade paperback (2009)
    by Glenn G Sparks

    Media Effects Research: A Basic Overview

    Trade paperback, Wadsworth Publishing Company
    2009
    English
    3rd ed.
    265 pages

    ISBN: 049556785X
    ISBN-13: 9780495567851

    MEDIA EFFECTS RESEARCH provides an excellent introduction for students studying mass media's effects on society. Through an engaging narrative style, the author presents fascinating research findings on media's impact and related mass media theories. Students are provided a clear perspective of the relationship between science, methods, and practical questions about the effects of mass media.

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