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ISBN: 020549210X / ISBN-13: 9780205492107

Public Relations Today: Managing Competition and Conflict

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"Public Relations: Managing Competition and Conflict" is an introductory book that provides the latest theories and practices in easy-to-understand ... Show synopsis

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  • Public Relations Today: Managing Competition and Conflict (Allyn & Bacon) – Trade paperback (2007)
    by Glen T Cameron, Dennis L Wilcox, Bryan H Reber

    Public Relations Today: Managing Competition and Conflict

    Trade paperback, Allyn & Bacon
    2007
    English
    459 pages

    ISBN: 020549210X
    ISBN-13: 9780205492107

    Public Relations: Managing Competition and Conflictis an introductory book that provides the latest theories and practices in easy-to-understand terms, exploreing the role of competition and conflict in today's modern public relations practice. Public Relations takes a brief, conflict-based approach, combining the insights of public relations experts Dennis Wilcox and Glen Cameron with the fresh voices of two of the fastest rising stars of public relations education Bryan Reber and Jae-Hwa Shin. Using up-to-date real world ... Show more

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