Internet Business Models: Text and Cases with Teledesic Case CD-ROM - Eisenmann, Thomas R

Analyzes the business models of Internet companies. This book examines 8 Internet business models: access providers, portals, content providers, retailers, brokers, market makers, networked utility providers, and application service providers. It describes the value proposition offered by companies and the factors that drive their revenues.

Internet Business Models: Text and Cases with Teledesic Case CD-ROM 2001, Irwin/McGraw-Hill

ISBN-13: 9780072508345

Hardcover

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