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Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market ...Show synopsisMichael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals, forecast the direction of industry development, and position any company to compete more successfully.Hide synopsis
Competitive Strategy: Techniques for Analyzing Industries and Competitors (Free Press) – Hardcover (1980)
by
Michael E Porter
Hardcover, Free Press 1980
English
396 pages
ISBN: 0029253608 ISBN-13: 9780029253601
Michael Porter's "Competitive Strategy" addresses major questions of vital concern to managers, and presents a comprehensive set of analytical techniques for undestanding a business and the behaviour of its competitors. Step-by-step, Porter provides the techniques and tools managers need to successfully conduct an industry and competitor analysis. Beginning with a comprehensive set of tools and techniques for analyzing any industry and any array of competitors, the book moves on to examine competitive strategies for ...Show moreMichael Porter's "Competitive Strategy" addresses major questions of vital concern to managers, and presents a comprehensive set of analytical techniques for undestanding a business and the behaviour of its competitors. Step-by-step, Porter provides the techniques and tools managers need to successfully conduct an industry and competitor analysis. Beginning with a comprehensive set of tools and techniques for analyzing any industry and any array of competitors, the book moves on to examine competitive strategies for fragmented industries, emerging industries, maturing industries, declining industries and global industries. The final section of the book provides analytical techniques for making the important strategic decisions that confront firms - vertical integration, major capacity expansion, divestment and entry into new businesses. This book is designed to enable managers to anticipate and prepare for - rather than simply react to - sudden competitor moves, new entries into their business, and shifts in industry structure, as well as to take forceful positive action to improve a company's position through tested competitive strategies.Hide
Description:Good in good dust jacket. Good, In good dust jacket. Sewn...Good in good dust jacket. Good, In good dust jacket. Sewn binding. Paper over boards. 396 p.
Description:Good in good dust jacket. Good, In good dust jacket. Sewn...Good in good dust jacket. Good, In good dust jacket. Sewn binding. Paper over boards. 396 p.
Description:Very good. This copy shows very minor wear. Free State Books....Very good. This copy shows very minor wear. Free State Books. Never settle for less.
Description:Very good. Book has appearance of light use with no easily...Very good. Book has appearance of light use with no easily noticeable wear. Millions of satisfied customers and climbing. Green Earth Books is the name you can trust, guaranteed. Spend Less. Read More.
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Description:Good. Book has a small amount of wear visible on the binding,...Good. Book has a small amount of wear visible on the binding, cover, pages. Selection as wide as the Mississippi.
Description:Good. Light shelf wear and minimal interior marks. Millions of...Good. Light shelf wear and minimal interior marks. Millions of satisfied customers and climbing. Green Earth Books is the name you can trust, guaranteed. Spend Less. Read More.
Although this is quite an elder book, described principles and approaches can be easily applied to managerial practice. Would definitely recommend to anyone interested in management.
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This book is very useful for anyone interested in organization management in our days because it shows you how to formulate a strategy that can compete.
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Not many books are written on competitive advantage, and so Michael Porter's is considered to be a leading guide in such field. Would be a little intimidating to be read by the laymen. I also understand that there's a whole new branch in MBA centred on this subject alone.
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