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Marketing: An Introduction

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Marketing: An Introduction is intended for use in undergraduate Principles of Marketing courses. It is also suitable for those interested in learning ... Show synopsis

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  • It's a textbook Oct 15, 2011
    by Sharon Z

    Keep in mind, this is a textbook which reduces the positive image a bit. You get it because that's the one the professor chose.

  • Customer rating: 5 out of 5 5 out of 5
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