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When Good Companies Do Bad Things - Schwartz, Peter, and Gibb, Blair

Peter Schwartz and Blair Gibb show the bottom-line strategic importance of companies being socially/environmentally conscientious. With case studies of companies like Nike, Texaco, Nestle, and Shell, the authors demonstrate that acting in accord with social values of communities is a key component of risk management.

When Good Companies Do Bad Things 1999, John Wiley & Sons, New York, NY

ISBN-13: 9780471323327