Winter Sale! 10% Discount off any order. Get the code »

The Rise and Fall of Strategic Planning: Reconceiving Roles for Planning, Plans, Planners

by

In this definitive and revealing history, Henry Mintzberg, the iconoclastic former president of the Strategic Management Society, unmasks the press that has mesmerized so many organizations since 1965: strategic planning. One of our most brilliant and original management thinkers, Mintzberg concludes that the term is an oxymoron -- that strategy cannot be planned because planning is about analysis and strategy is about synthesis. That is why, he asserts, the process has failed so often and so dramatically. Mintzberg traces ...

Currently there are no copies available. However, our inventory changes frequently. Please check back soon or try Book Fetch.