The Gamification Handbook - Everything You Need to Know about Gamification

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The Gamification Handbook - Everything You Need to Know about Gamification - Hunter, Robert, Jr., PhD

Gamification is the use of game play mechanics for non-game applications (also known as "funware"), particularly consumer-oriented web and mobile sites, in order to encourage people to adopt the applications. It also strives to encourage users to engage in desired behaviors in connection with the applications. Gamification works by making ...

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