The Beermat Entrepreneur: What You Really Need to Know to Turn a Good Idea into a Great Business

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The Beermat Entrepreneur: What You Really Need to Know to Turn a Good Idea into a Great Business - Southon, Mike, and West, Chris

"I recommend this to "any "aspiring entrepreneur." "Charles Dunstone, Founder, Carphone Warehouse" So, you're sitting in the pub with friends or colleagues and you have a brilliant idea. This time it's really brilliant. It's the foundation of a potentially very large and successful business. Do you just go home and leave the scrawled-on beermat ...

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