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Strategy Maps: Converting Intangible Assets Into Tangible Outcomes

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Strategy Maps: Converting Intangible Assets Into Tangible Outcomes - Kaplan, Robert Steven, and Norton, David P

The authors of "The Balanced Scorecard" and "The Strategy-Focused Organization" present a blueprint any organization can follow to align processes, people, and information technology for superior performance.

Strategy Maps: Converting Intangible Assets Into Tangible Outcomes 2004, Harvard Business School Press, Boston, MA

ISBN-13: 9781591391340

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