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Public Relations: From Theory to Practice

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Public Relations: From Theory to Practice - Hansen-Horn, Tricia, and Neff, Bonita Dostal

"Public Relations: From Theory to Practice" provides a solid theoretical foundation for the public relations field through a unique theory-to-practice presentation and a variety of case study contexts. This practical book examines a range of theories-from functional, cultural, rhetorical, and critical to feminist, postmodern, and alternative-in a ...

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