No B.S. Marketing to the Affluent: No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich

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No B.S. Marketing to the Affluent: No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich - Kennedy, Dan S, and Vitale, Joe, Dr. (Foreword by)

Kennedy explains how businesses small and large can adapt in the coming years by tapping into the affluent consumer segment--consumers with an unprecedented willingness to buy.

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