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Mktg 7 - Lamb, Charles W, and Hair, Joe F, and McDaniel, Carl

MKTG7 is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners. MKTG7 employs up-to-date, relevant examples from a wide range of independent upstarts and larger companies students love. MKTG7 also offers a dynamic range of web-based review and testing products to facilitate today's on-the-go lifestyle. From ...

Mktg 7 2013, South Western Educational Publishing

ISBN-13: 9781285091860

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