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Marketing for Hospitality and Tourism

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Marketing for Hospitality and Tourism - Kotler, Philip, and Bowen, John T., and Makens, James C.

For undergraduate/graduate-level courses in Hospitality and Tourism Marketing. THE most widely used Hospitality marketing text--comprehensive and innovative, managerial and practical, state-of-the-art and real-world. Easy-to-read and user-friendly, it provides examples and applications that illustrate the major decisions hospitality marketing ... Read More

Marketing for Hospitality and Tourism 2013, Prentice Hall, Upper Saddle River

ISBN-13: 9780132784023

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Marketing for Hospitality and Tourism 2013, Pearson Education Limited, Harlow

ISBN-13: 9781292020037

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Marketing for Hospitality and Tourism 2009, Prentice Hall, Boston, MA

ISBN-13: 9780135045596

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Marketing for Hospitality and Tourism 2009, Pearson

ISBN-13: 9780132453134

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Marketing for Hospitality and Tourism 2002, Prentice Hall, Upper Saddle River, NJ

ISBN-13: 9780130996114

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Marketing for Hospitality and Tourism 2002, Pearson Education (US), Upper Saddle River

ISBN-13: 9780131200579

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Marketing for Hospitality and Tourism 2000, Prentice Hall, Upper Saddle River, NJ

ISBN-13: 9780133956252

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Marketing for Hospitality and Tourism 1998, Prentice Hall, Upper Saddle River, NJ

ISBN-13: 9780130807953

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