Marketing Modernism in Fin-de-Siecle Europe

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Marketing Modernism in Fin-de-Siecle Europe - Jensen, Robert

In this fundamental rethinking of the rise of modernism from its beginnings in the Impressionist movement, Robert Jensen reveals that market discourses were pervasive in the ideological defense of modernism from its very inception and that the avant-garde actually thrived on the commercial appeal of anti-commercialism at the turn of the century. ...

Marketing Modernism in Fin-de-Siecle Europe 1997, Princeton University Press, Princeton, NJ

ISBN-13: 9780691029269

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Marketing Modernism in Fin-de-Siecle Europe 1994, Princeton University Press, Princeton, NJ

ISBN-13: 9780691033334

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