I Gotta Tell You: Speeches of Lee Iacocca

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I Gotta Tell You: Speeches of Lee Iacocca - Seeger, Matthew W, Dr. (Editor), and Iacocca, Lee A

This text brings together 25 of Iacocca's most memorable and influential speeches in a historical and critical context. The speeches are organised by audience and theme to explore the range of issues a modern corporate spokesperson addresses.

I Gotta Tell You: Speeches of Lee Iacocca 1995, Wayne State University Press, Detroit, MI

ISBN-13: 9780814325469

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