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Basic Marketing Research with Excel

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A concise presentation of marketing research fundamentals. Basic Marketing Research uses an Excel add-in software for data analysis, an integrated ... Show synopsis

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  • 1. Paperback, Prentice Hall, 2011

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  • Basic Marketing Research with Excel, 3rd edition

    2. Paperback, Prentice Hall, 2011

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    Description: New in new dust jacket. 416 p. Audience: College/higher...

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